The group’s automotive brands and future nationwide roadside assistance platform.
WEN is the group’s most important future investment. It is being built as a nationwide roadside assistance company with 24/7 call center support, mobile applications, dispatch operations, provider management, and service coverage across Iraq.
The long-term vision is to make WEN the most trusted emergency roadside brand in Iraq.
CARS is the established automotive services platform connected to roadside assistance, customer support, vehicle services, and provider coordination. It gives the group real operational history and market understanding.
CARS supports the group’s credibility, experience, and foundation for future growth under WEN.
